Katrina Sommers
Assignments
Get Your Frozen Custard Here
Edy’s Custard from the Nestle Corporation is my featured advertisement. The ad was found in a Sunset magazine from May 2015. The campaign was to encourage their audience to recognize that frozen custard is not merely ice cream. There is a difference, and they want you to believe that their custard is superior to ice…
Forest Friends Feast
The winter fun layout was found in the February 2015 edition of Family Fun magazine. It shares information on making fun creations, especially with children, to make the winter season more enjoyable. Left Page: Photographs by Joe Polillio; Styling by Ann Lewis; Craft Styling by Nicole Blum. Right Page: Photographs by Alexandra Grablewski; Styling by…
Southwest Airlines Brings it Home . . .
Clearly, it appears that the Southwest designers know what it takes to create a great advertisement. Their use of the basic attributes of good design shine through in this simple, yet effective, ad. We see the use of proximity, alignment, color, contrast, and repetition, everything that makes it pleasing to look at. Proximity The simplicity…
“A designer knows he has achieved perfection
antoine de saint-exupery
not when there is nothing left to add,
but when there is nothing left to take away.”